UX/UI - Machine Learning - Artificial Intelligence - 2020

WATSON ADS BUILDER

Overview
To develop IBM Watson Ads Builder we started from the idea to have a platform service that enables creative agencies, developers, and other partners to craft and deploy Watson-powered, AI-enabled conversational marketing experiences nearly anywhere online, with superior speed.

We created a platform that can drive 1:1 conversation with consumers and deliver transformational insights to enhance experiences that can influence business, creative, and communication strategies for products and service, helping increase brand awareness, favorability, and purchase consideration.

To achieve successfully our goal, helping brands, we crafted a platform that offers:
  • Natural Language Processing
  • Content Auto-Discovery
  • Pre-trained Industry Content Kits
  • Natural Language Generation
  • Dialogue customization and theming

With the power of Natural Language Processing we developed a builder platform that can help deliver an intelligent, consumer-ready, cognitive conversation in a matter of days.

Watson Ads Builder trial here.

Awards
Best Ad Tech Tool
Dec 2017 | Cynopsis Digital Model D Awards
Picture
Watson Builder platform "Start a new project" page.