JULIANA GUIMARÃES
  • Work
    • TikTok for Business
    • Watson Ads Builder
    • Universal Orlando
    • TikTok Insights
    • Lufthansa
    • Data Visualization
    • Behr
    • Best Western
  • About Me
UI/UX - App Development - 2013

ACQUAINTABLE

Overview
Acquaintable makes meeting new people fun, easy and personal. Friends of friends are the hidden gems in any social circle; enables members to uncover them, creating deep and valuable connections to new relationships and experiences.​​

I help to develop the brand company launched at the end of Entrepreneurs Roundtable Accelerator program, the largest accelerator program in NYC, where I was responsible for:
  • ​Develop prototypes, wireframes, sketches, and journey maps.
  • Design app and website layout including typography, color pallets, and visual hierarchy.
  • Conduct research/partnering with user researchers.
  • Partner with engineers to release features, products, and services.​
​
Results
  • Raised $500K in seed capital from Matrix Partners and Commonwealth Capital Ventures
  • Created a highly retentive user experience (DAU/MAU of 20%)
  •  Acquaintable was acquired by LikeBright in Oct 2013
Picture
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  • Work
    • TikTok for Business
    • Watson Ads Builder
    • Universal Orlando
    • TikTok Insights
    • Lufthansa
    • Data Visualization
    • Behr
    • Best Western
  • About Me